GEO Explained: Generative Engine Optimisation Is the New SEO
Generative Engine Optimisation (GEO) is how you get your business included in AI-generated answers. Here is what GEO is, why it matters, and how to start.
Le Roux Digital
Le Roux Digital is an AI-powered digital marketing agency based in Table View, Cape Town, serving businesses across South Africa. The team specialises in SEO, AI Search Visibility (GEO), Google Ads, web design, branding and AI automation — helping local businesses get found on Google and recommended by AI search engines like ChatGPT.
AEO Explained: How to Get Your Business Recommended by AI Like ChatGPT
Answer Engine Optimisation (AEO) is how you get your business recommended by AI tools like ChatGPT, Perplexity and Google AI. Here is what it is and how to do it.
How to Get Your Business Found on Google in South Africa: A 2026 Guide
A practical, no-jargon guide to ranking your South African business on Google - from keyword research and local SEO to mobile speed and building authority.